Ford introduces new Escort Concept for roomier compact at Shanghai show

BY Mike Millikin

Among its other introductions at Auto Shanghai 2013, Ford unveiled the new C-segment Escort Concept. Ford said that the Escort Concept showcases its vision for serving additional customers in China’s compact car segment—a segment that accounts for more than 25{a67b19a8e4041d6038457dec885576a947415db4780439943e8d1e22adc8777d} of the country’s total vehicle industry and includes the Ford Focus, the best-selling nameplate in China last year as well as the best-selling nameplate worldwide. Escort Concept. Click to enlarge. The compact car segment in China today is around 5.5 million units per year, approximately the size of total annual auto sales in Germany and the UK combined, and larger than the total annual volume of vehicles sold in Japan (the world’s third largest car market). Building on the success…
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